This article will etch out the dissimilarities between the two entirely diverse promotion or advertisement techniques.
1. Google AdWords is characterized by the Pay Per Click technique, so you pay each time when users click on your advertisement URL. In many cases, it's profitable, but the time you opt for the right keyword, you suddenly come to know that you are among one of the buyers of the keyword. If you wish to get click to your site, you might have to pay close to 90$ every click (for some keywords). With TopSearchBanner technique you pay only for acquiring a keyword for a year and only you get to know the result of your keyword search.
2. If you choose the Google Adwords campaign, you will have to run against other companies. So, you might have to mark your keywords at a higher price. This might negatively impact your ROI sometimes and you must have a high professional acumen to cut it down. However, with TopSearchBanner, you will simply need to put the url for your keyword in order to generate traffic to your website.
3. The budget for your promotional strategy will always go up and down if you go with Google Adwords, depending on the number of keywords or results. On the other hand, TopSearchBanner comes with a fixed price for a set of keywords. So, you only need to pick the appropriate keywords for your business.
4. TopSearchBanner highlights your webpage on top of search results in a banner format. Moreover, the visitors can easily view the page without clicking on any advertisement links against their preference.
5. Last but not the least, Google AdWords functions only on a Google Search Engine or on its associate network, while TopSearchBanner works on every leading search engine, and also on dozens of other websites.
So, the list of differences between the two advertisement strategies will certainly help you pick the right one. Browse the website to know the art of choosing the right keywords.
1. Google AdWords is characterized by the Pay Per Click technique, so you pay each time when users click on your advertisement URL. In many cases, it's profitable, but the time you opt for the right keyword, you suddenly come to know that you are among one of the buyers of the keyword. If you wish to get click to your site, you might have to pay close to 90$ every click (for some keywords). With TopSearchBanner technique you pay only for acquiring a keyword for a year and only you get to know the result of your keyword search.
2. If you choose the Google Adwords campaign, you will have to run against other companies. So, you might have to mark your keywords at a higher price. This might negatively impact your ROI sometimes and you must have a high professional acumen to cut it down. However, with TopSearchBanner, you will simply need to put the url for your keyword in order to generate traffic to your website.
3. The budget for your promotional strategy will always go up and down if you go with Google Adwords, depending on the number of keywords or results. On the other hand, TopSearchBanner comes with a fixed price for a set of keywords. So, you only need to pick the appropriate keywords for your business.
4. TopSearchBanner highlights your webpage on top of search results in a banner format. Moreover, the visitors can easily view the page without clicking on any advertisement links against their preference.
5. Last but not the least, Google AdWords functions only on a Google Search Engine or on its associate network, while TopSearchBanner works on every leading search engine, and also on dozens of other websites.
So, the list of differences between the two advertisement strategies will certainly help you pick the right one. Browse the website to know the art of choosing the right keywords.
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