There is a reason that more people are shying away from shopping malls and department stores. It has to do with how easy it is to do your shopping online. In the past, this was limited to those that had an Internet connection and a laptop or desktop computer.
Studies have shown that $80 billion, or more, in sales on the Web will come from these mobile devices. It's in the best interest of any company that markets products online to modify their website so that mobile users can easily navigate and buy. But that's only the tip of the iceberg in regard to how mobile advertising and sales are literally changing the landscape of how businesses sell products today.
Where Are Most Of The Sales Coming From - Most of the sales that are being purchased with mobile phones are, not surprisingly, coming from eBay and Amazon. That is because they are the primary sources for discount products that people are conditioned to buy from. Therefore, as you would guess, they will also navigate to the stores using their mobile phones. Since so many products are available on either of these websites, and they have been modified to allow mobile users to quickly purchase products with their phones, they are the leaders, accounting for most of the 20% or over $80 billion in sales that will be generated in 2014.
This is something that Amazon and eBay have definitively changed on their own websites, making it very easy for customers to login, purchase what they want, and be done within minutes. Although desktop online sales are still leading the pack because more people find it easier to navigate a website from a larger screen with the mouse, the increase in mobile sales, especially in 2014, shows that this area of e-commerce is growing rapidly.
If someone had predicted five years ago that cellular phones would actually be responsible for over $80 billion in sales, people would probably have laughed outright, and for good reason. At the time, the iPhone was in its infancy, and all other competitors had mediocre smartphones at best.
Other companies are realizing that this billion dollar trend is something that they can also tap into. By simply providing an application that people can download, that can alert them to products and services that you are updating or that you have to offer, they can then go to your website to purchase them as long as you have made the proper website modifications.
Studies have shown that $80 billion, or more, in sales on the Web will come from these mobile devices. It's in the best interest of any company that markets products online to modify their website so that mobile users can easily navigate and buy. But that's only the tip of the iceberg in regard to how mobile advertising and sales are literally changing the landscape of how businesses sell products today.
Where Are Most Of The Sales Coming From - Most of the sales that are being purchased with mobile phones are, not surprisingly, coming from eBay and Amazon. That is because they are the primary sources for discount products that people are conditioned to buy from. Therefore, as you would guess, they will also navigate to the stores using their mobile phones. Since so many products are available on either of these websites, and they have been modified to allow mobile users to quickly purchase products with their phones, they are the leaders, accounting for most of the 20% or over $80 billion in sales that will be generated in 2014.
This is something that Amazon and eBay have definitively changed on their own websites, making it very easy for customers to login, purchase what they want, and be done within minutes. Although desktop online sales are still leading the pack because more people find it easier to navigate a website from a larger screen with the mouse, the increase in mobile sales, especially in 2014, shows that this area of e-commerce is growing rapidly.
If someone had predicted five years ago that cellular phones would actually be responsible for over $80 billion in sales, people would probably have laughed outright, and for good reason. At the time, the iPhone was in its infancy, and all other competitors had mediocre smartphones at best.
Other companies are realizing that this billion dollar trend is something that they can also tap into. By simply providing an application that people can download, that can alert them to products and services that you are updating or that you have to offer, they can then go to your website to purchase them as long as you have made the proper website modifications.
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