As Network Marketers we are often told that it is important to brand YOURSELF as a leader and to position YOURSELF as an expert, but what does that actually mean? How can newbies in the industry position themselves as an expert without coming across as being false?
When you enrol in a Network Marketing company, you join a very competitive arena. There are in excess of 60 million people involved in the industry worldwide and there are tens, if not hundreds of thousands of reps in most companies. Therefore you are trying to sell products that lots of other people are selling and you are promoting a business where millions of people have something similar to offer! I am not trying to scare you, but I wanted you to be aware of the magnitude of the task ahead of you!
The good news is that there are many different strategies that you can use to drive traffic into your marketing funnel. You may choose free methods such as content marketing, or social media marketing, or you may choose to invest money into your promotion, using PPC or Solo Ads. As with anything there is a right and wrong way how to use each of these methods so you will still need to get training to succeed, regardless of which MLM Lead System you choose to use!
With this in mind, positioning yourself as a leader is not about knowing everything to do with Network Marketing. It is about demonstrating that you are moving forward, regardless of your starting point. You need to show people that you are investing time and effort to improve your situation and you are willing to share what you learn with anyone who will listen! That is how you position yourself as a leader. Some people will choose to follow you and others will choose not to. That is up to them and not you!
Alternatively, you could invest that money into a Google Adwords campaign. You will probably still earn the $300 profit that you would have earned anyway, but you may also earn another $300 on top of that. This is just one example, but you have to get in to the habit of reinvesting back into your business to increase your cashflow and long term stability.
As an MLM Lead System Pro member you are granted access to a ton of marketing training and video tutorials. Whether you want to learn how to promote your site through content marketing, social media marketing, or paid marketing methods, everything will be provided for you!
When you enrol in a Network Marketing company, you join a very competitive arena. There are in excess of 60 million people involved in the industry worldwide and there are tens, if not hundreds of thousands of reps in most companies. Therefore you are trying to sell products that lots of other people are selling and you are promoting a business where millions of people have something similar to offer! I am not trying to scare you, but I wanted you to be aware of the magnitude of the task ahead of you!
The good news is that there are many different strategies that you can use to drive traffic into your marketing funnel. You may choose free methods such as content marketing, or social media marketing, or you may choose to invest money into your promotion, using PPC or Solo Ads. As with anything there is a right and wrong way how to use each of these methods so you will still need to get training to succeed, regardless of which MLM Lead System you choose to use!
With this in mind, positioning yourself as a leader is not about knowing everything to do with Network Marketing. It is about demonstrating that you are moving forward, regardless of your starting point. You need to show people that you are investing time and effort to improve your situation and you are willing to share what you learn with anyone who will listen! That is how you position yourself as a leader. Some people will choose to follow you and others will choose not to. That is up to them and not you!
Alternatively, you could invest that money into a Google Adwords campaign. You will probably still earn the $300 profit that you would have earned anyway, but you may also earn another $300 on top of that. This is just one example, but you have to get in to the habit of reinvesting back into your business to increase your cashflow and long term stability.
As an MLM Lead System Pro member you are granted access to a ton of marketing training and video tutorials. Whether you want to learn how to promote your site through content marketing, social media marketing, or paid marketing methods, everything will be provided for you!
About the Author:
Network Marketing is booming! Learn more at http://andygsmith.com/business-and-entrepreneurship/
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