By Nelson Cozad


Networking is an important part of business. The more connections you develop, the more job opportunities and partnerships are available. LinkedIn, the business social media site, helps you do exactly this. With the help of the service, you can increase your networking potential by connecting with current associates and moving outward from there.

There are, however, far too many people who treat the LinkedIn platform just like they do all other social networking sites, despite the fact that this is incredibly different. Knowing how to properly use social media for building new connections is a vital part of building a successful career and this can also lead to a new job or even an impressive promotion. This makes it vital to leverage the benefits of career counseling in the San Francisco Bay area so that you can learn more about using this invaluable marketing and networking tool.

How LinkedIn Can Help You Get To Work

You always want to use job posting sites to apply for jobs and post your resume, because this will invariably expose you to more opportunities. A number of these sites, however, require potential applicants to start by listing their info on LinkedIn. This is something that they do not just to view your resume. If they only wanted to have a look at your resume, they could simply request a PDF.

Companies do this because they also want to see your connections and what kinds of information you post on the site. Perhaps you write a blog or share other information with your peers on the site. They want to know more about your professional side. So, to qualify for these jobs, one of the best ways to show potential employers you are serious about the work is to have a fully fleshed out and built up LinkedIn account profile.

LinkedIn is a vital networking tool and you should definitely be taking advantage of it. Although it functions a lot like a social media site, be mindful of the fact that it is not the same as other social media platforms such as Instagram, Twitter or Facebook. Thus, you should consider using professional career counseling in the San Francisco Bay Area. This is where you will learn more about using LinkedIn to the fullest in order to find more business opportunities.




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