How To Sell Merchant Services Successfully

By Colleen Dery

There are numerous stereotypes that salespeople have to deal with on a day to day basis. However, when you do everything right, you can still make a lot of money as sales agent. Learn merchant services sales agent jobs and create a stable income from the read that follows.

Learn more on your product and the industry. Credit card processing pricing structures can be quite complicated. In fact, there are agents who still do not understand them even after working in the industry for long. Therefore, you are advised to first focus on learning more about the economics of every merchant deal. This you can do through attending various trainings and conducting thorough research.

Create a pitch. If the company that you work for does not provide sales pitches, you will have to create one. Doing this requires imagining yourself as a retail business owner. By putting yourself in their shoes, you will easily imagine their requirements and concerns. Additionally, you can just walk around and ask various retailers about what their needs are. The easiest way of coming up with a great pitch is tailoring it to meet specific needs.

Book an appointment to pitch to a potential client. You should allow the merchant to settle for a time that they are most comfortable with. Ideally, you will require about 15 to 20 minutes to present the solution that you have designed for them. Before going for the pitch, you need to prepare well. For instance, you need to design a few visual aids for purposes of illustration. Still, be sure to keep everything simple.

Finalize on the deal. This you need to do this immediately the retailer shows interest in the service and request for an account. Closing an account requires providing your potential client with all the application forms that they need to fill. You should then spend some time helping them complete the forms. Lastly, you can collect the completed forms and offer the merchant a deadline within which their account should be ready for use.

Follow up with the client. Once the account for your client is up and running, you need to follow up with them regularly. It is important that you get their feedback on the credit card processing services you offered them. Follow ups are also important as they go a long way in helping you create great relationship with your client. This may in turn lead to them referring you to some of their friends.

Build lots of prospects. You need to create a pipeline of prospects if you want to close several deals within a month. One of the proven ways of creating numerous sales leads is through continually contacting potential clients. Even when some of them turn lukewarm on you, do not get tired of making follow ups.

Never become complacent. Even after closing a number of deals, you need to keep working hard. The merchant services market is extremely competitive and you need to remain consistent. Succeeding in the industry also requires offering exceptional solutions and building a solid reputation. When you do the right things, you will begin having retailers chasing after you.

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